Hypermarkets have a one-stop shopping experience for the shoppers. Many hypermarkets prefer suburban or out-of-town locations which are easily accessible by car due to their broad footprints. They typically occupy an area of 5,000 to 15,000 square meters (54,000 to 161,000 square ft) and generally have more than 200,000 different product brands available at any time. Similar to many large-box retailers, hypermarkets usually have business models that rely on high-volume, low-margin sales. Stores were using labels, such as "mega-stores" and "warehouse" stores to reflect their increasing scale by the end of the twentieth century. French trade expert, Jacques Pictet, invented the word hypermarket (French: hypermarché) in 1968.Ĭarrefour opened their first hypermarket in St Genevieve-de-Bois near Paris, France, in 1963. In principle, hypermarkets in one trip allow consumers to meet all their daily shopping needs. The result is an enormous shopping facility that brings under one roof a wide variety of items, including full supermarket lines and general merchandising. A "hypermarket", sometimes called a "supercentre" or "superstore", is a big-box store with a supermarket and a department store combined.
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